Baguio City: Supporting DILG’s Kalinisan Sa Bagong Pilipinas Program For A More Sustainable Tourism

Under the directive of the DILG through Memorandum Circular 2024-001, local government units (LGUs) and Sangguniang Kabataan were urged to embrace this new program. Launched on January 6, 2024, in conjunction with the annual Community Development Day, the program embodies the spirit of Bayanihan, calling upon every Filipino to unite in the pursuit of a cleaner, greener Philippines.

At its core, the initiative aims to instil a sense of responsibility for environmental stewardship among Filipinos. LGUs are encouraged to prioritise projects related to solid waste management and ecological practices, fostering a culture of sustainability at the grassroots level.

In Baguio City, this commitment to cleanliness is palpable in every corner, from the bustling streets of Session Road to the tranquil shores of Burnham Park Lake. Through the concerted efforts of barangay officials, residents, and community stakeholders, Baguio has become a shining example of environmental consciousness and civic pride.

The success of the “Kalinisan Sa Bagong Pilipinas Program” (translated in English as Cleanliness for a New Philippines Program ) is evident in the collective action of barangays like Hillside, Camp 8, and others across Baguio City. From conducting clean-up drives to implementing waste management initiatives, these communities exemplify the transformative power of grassroots engagement.

Moreover, the benefits of cleanliness extend far beyond aesthetics. A clean environment is essential for public health, safety, and the overall well-being of residents and visitors alike. In Baguio City, it lays the foundation for a thriving tourism industry, attracting travellers who seek not only natural beauty but also sustainable practices.

A Movement That Can Potentially Create Change Beyond The Boundaries Of Travel And Tourism

As a local on the ground here, it has already been a common joke that when somebody threw some garbage in parks, it was probably some tourist who did it. There are still some who are not prepared for the movement as seen in the garbage when you see the public parks.

The city has always been a known advocate of eco-tourism. In fact, it promotes the use of recyclable shopping bags and prevents certain establishments from using plastic bags when packing their merchandise that has been sold to buyers.

Segregation is highly encouraged too in barangays. Those who do not follow segregation can potentially be penalised.

A clean Baguio City would not only boost local city tourism but also encourage others who come from different locations to do the same. It’s a movement that seeks to save Mother Nature and pave a better future for the coming generations.

“We are on Earth to take care of life. We are on Earth to take care of each other.”

— Xiye Bastida, Climate Activist.

Cleanliness is not just a duty; it is a shared responsibility that defines our collective future. In Baguio City, it is a testament to the resilience and determination of its people to build a better, greener tomorrow. Let us continue to tread lightly upon the earth, preserving its beauty for generations to come.

Baguio actively participating in the “Kalinisan Sa Bagong Pilipinas Program” may encourage tourists who visit the city to see the benefit of the program, and bring the practice of going eco-friendly back home to their respective cities or towns.

Quick Trivia: According to Wikipedia, a barangay , historically referred to as a barrio (abbr. Bo.), is the smallest administrative division in the Philippines and is the native Filipino term for a village, district, or ward.